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PO: Selected Company Limited is a relatively new Hong Kong based company with a refreshing collection of contemporary home accessories. PO: Selected' s founder is Danish designer Frank Kerdil. Combining innovative design and functionality, PO got its name, its ethos and was inspired by lateral thinker Edward de Bono.
The company’s project promotes an alternative way of thinking that helps people to approach problems in a new and more creative way. By breaking down barriers, awakening the imagination and offer the element of surprise to its customers, PO: develops new products with creative, artistic and functional features.
A team of selected designers offer their creativity to PO: designing products. No object is accepted in its conventional form, and everyday items are crafted to be multi-functional as well as sculptural. For every design you see, there is a whole array of unseen possibilities behind it.
We are Authorized PO:Selected Retailer. You can buy online a wide selection of PO:Selected design products directly from our e-shop.