As part of a promotion for the Sydney International Food Festival, creative advertising agency WHYBIN\TBWA designed 18 national flags using local food commonly associated with each country.
The challenge was to find foods strongly related with every country that also match the color of each flag. Yet WHYBIN\TBWA did a fine job, nobody can argue that Japan is not associated with tuna and rice, or that Switzerland is known for swiss cheese and Greece for feta cheese.
You can check out below the exact ingredients used to “cook each flag” and of course enjoy the stunning images of the inspired campaign.
India Curry chicken, rice, cheera thoran and papadum wafer. Brazil Banana leaf, limes, pineapple and passion fruit. China Dragon fruit and star fruit. United States Hot dogs, ketchup and mustard. Greece Olives and feta cheese. Japan Tuna and rice. Lebanon Tomatoes, pita bread and parsley. Vietnam Rambutan, lychee and starfruit. Australia Meat pie and sauce. South Korea Kimbap and sauces. France Blue cheese, brie cheese and grapes. United Kingdom Scone, cream and jams. Turkey Turkish Delight (Lokum). Spain Chorizo and rice. Indonesia Spicy curries and rice. Thailand Sweet chilli sauce, shredded coconut and blue swimmer crab. Switzerland Charcuteries and swiss cheese.
